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• Spore Creature Creator

  I recently took a trip to London for business to discuss Community Server strategy with members of the Eidos Interactive team as well as our friends at Electronic Arts (Europe) at their new offices in Guildford. Aside from getting a sneak peek at some... Posted Jun 21 2008, 11:44 AM by TheBlackFin - Thoughts from Tom Edwards Filed under: Telligent, Tom Edwards, Community Server, EA, CS, TheBlackFin, The Black Fin, Electronic Arts, Community Server 2008, Spore

• Community Server 2008

  On April 15th Telligent released Community Server 2008 . Community Server is the platform that powers communities for the likes of Electronic Arts, Microsoft, Dell and the MySpace.com forums and is the platform of choice for thousands of community implementations... Posted Apr 17 2008, 08:52 PM by TheBlackFin - Thoughts from Tom Edwards Filed under: Telligent, Tom Edwards, ROI, Web 2.0 ROI, Community ROI, Incremental sales value, community, viral marketing, Community Server, Xbox 360, Xbox forums, Telligenti, marketing, CS, Web 2.0, marketing strategy, TheBlackFin, The Black Fin, Electronic Arts, Community Server 2008

• Community Server 2008 Logo Unveiled

  One of the fun parts of my job is that I work closely with our Creative and Marketing teams in defining the direction of the various brands for our products. After a number of cycles the team has unveiled the new Community Server 2008 logo. I am very... Posted Mar 19 2008, 01:15 AM by TheBlackFin - Thoughts from Tom Edwards Filed under: Telligent, Tom Edwards, viral marketing, Community Server, marketing, CS, TheBlackFin, The Black Fin, Community Server 2008

• Interview with Larry "Major Nelson" Hyrb

  During GDC 2008 I had the opportunity to sit down and talk to Larry "Major Nelson" Hyrb of the Xbox Live team. Larry is the Director of Xbox Live Programming and is the author of one of the most popular gaming blogs on the web. Between posts... Posted Feb 21 2008, 01:23 AM by TheBlackFin - Thoughts from Tom Edwards Filed under: Telligent, Tom Edwards, community, Community Server, EA, Xbox 360, achievement points, Major Nelson, CS, TheBlackFin, The Black Fin, Electronic Arts, Microsoft, Blogging, Halo 3, GDC 2008

• Game Developer Conference 2008

  I confirmed today that I will be attending the 2008 Game Developer Conference February 18-22 in San Francisco. I am very excited about attending as outside of the networking and expo portion the key areas that I am interested in are the business and management... Posted Jan 14 2008, 03:14 PM by TheBlackFin - Thoughts from Tom Edwards Filed under: Telligent, Tom Edwards, viral marketing, Community Server, EA, Xbox 360, achievement points, Dallas, Xbox forums, collaboration, marketing, CS, Black Fin, TheBlackFin, Gamerscore, The Black Fin, Skate, Electronic Arts, Social Networking, Halo 3, Wii, GDC 2008, NFS Prostreet

• Community Server 2008 Groups Preview

  Today started as a typical day. Meetings, meetings and more meetings and a few calls thrown in for good measure. One of the highlights of the day was that I was able to demo the pre-beta bits of the Groups functionality of the upcoming Community Server... Posted Dec 12 2007, 11:07 PM by TheBlackFin - Thoughts from Tom Edwards Filed under: Telligent, Tom Edwards, community, Community Server, collaboration, CS, TheBlackFin, The Black Fin, Groups, Community Server 2008

• Fun on a Friday - Part 2... Meet Bobblehead Rob

  A few months ago we introduced the world to " Cardboard Rob ". Today, we unveiled "Bobblehead Rob". In the ever escalating pranks on Rob Howard , CEO of Telligent Systems a.k.a. our fearless leader, a plan was crafted a few months... Posted Aug 24 2007, 02:34 PM by TheBlackFin - Thoughts from Tom Edwards Filed under: Telligent, Tom Edwards, Community Server, Rob Howard, CS, TheBlackFin, The Black Fin

• The Halo 3 Marketing Machine

  While flying to New York today I was reading an industry magazine and came across a Halo 3 cross-promotional ad that caught my attention. Outside of this one ad featuring Halo 3 & 7-11 , the teams at Bungie and Microsoft are collaborating with a number... Posted Aug 15 2007, 11:02 PM by TheBlackFin - Thoughts from Tom Edwards Filed under: Telligent, Tom Edwards, Community Server, EA, Xbox 360, Ensemble Studios, CS, TheBlackFin, The Black Fin, Electronic Arts, Microsoft, Halo 3

• $44 Billion... Really???

  I just flew in from Denver and boy are my arms tired... Seriously though, I enjoyed attending the 2007 Microsoft Worldwide Partner Conference last week. I was even quoted in the Denver Post about being a Microsoft partner. It is always interesting to... Posted Jul 17 2007, 11:43 AM by TheBlackFin - Thoughts from Tom Edwards Filed under: Telligent, Tom Edwards, Community Server, Rob Howard, marketing, CS, marketing strategy, TheBlackFin, The Black Fin, Microsoft WPC 2007, Services, Software, Microsoft

• Why Telligent?

  One of the more frequent questions I get is why Telligent ? I joined the Telligent team about a year and half ago. Previously I was a co-founder of a Professional Services firm that focuses on custom application development and works extensively with... Posted Apr 22 2007, 09:08 PM by TheBlackFin - Thoughts from Tom Edwards Filed under: Telligent, Tom Edwards, viral marketing, Community Server, Scott Dockendorf, Rob Howard, collaboration, marketing, CS, Web 2.0, scalability, Jason Alexander, marketing strategy, roadmap, Scott Watermasysk