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• Calculating Community ROI
• community
• Community Server
• Community Server 2008
• CS
• Electronic Arts
• Incremental sales value
• marketing
• marketing strategy
• Reporting
• ROI
• Social Networking
• Telligent
• Telligenti
• The Black Fin
• TheBlackFin
• Tom Edwards
• viral marketing
• Web 2.0
• Web 2.0 ROI
• Word of Mouth
• Xbox 360
• Xbox forums

• Community Server 2008

  On April 15th Telligent released Community Server 2008 . Community Server is the platform that powers communities for the likes of Electronic Arts, Microsoft, Dell and the MySpace.com forums and is the platform of choice for thousands of community implementations... Posted Apr 17 2008, 08:52 PM by TheBlackFin - Thoughts from Tom Edwards Filed under: Telligent, Tom Edwards, ROI, Web 2.0 ROI, Community ROI, Incremental sales value, community, viral marketing, Community Server, Xbox 360, Xbox forums, Telligenti, marketing, CS, Web 2.0, marketing strategy, TheBlackFin, The Black Fin, Electronic Arts, Community Server 2008

• How Do I...????

  While traveling to London meeting with some of our European clients some common questions arose that we get quite often. How do I measure what is going on with my community? How can I calculate the health of my community? How do I identify key influencers... Posted Sep 13 2007, 03:38 PM by TheBlackFin - Thoughts from Tom Edwards Filed under: Tom Edwards, Web 2.0 ROI, Calculating Community ROI, Community ROI, Incremental sales value, Word of Mouth, viral marketing, marketing, marketing strategy, TheBlackFin, The Black Fin, Social Networking, Reporting

• Where Are We?

  In our mini-van, yes I know I just lost major street-cred by referencing the fact that my wife and I do in-fact own a min-van, but it's a fully loaded mini-van thank you very much!!! We have built-in both navigation and DVD systems for the kids. Now... Posted Jul 05 2007, 03:28 PM by TheBlackFin - Thoughts from Tom Edwards Filed under: Telligent, Tom Edwards, ROI, Web 2.0 ROI, Community ROI, viral marketing, Community Server, marketing, Web 2.0, marketing strategy, TheBlackFin

• Community ROI

  Changes have been in the works over the past few years, dramatic changes and challenges are beginning to have an effect on traditional business. You look at software as a service (SaaS), service oriented architecture, and especially Web 2.0 and how organizations... Posted May 09 2007, 02:28 PM by TheBlackFin - Thoughts from Tom Edwards Filed under: Telligent, Tom Edwards, ROI, Web 2.0 ROI, Calculating Community ROI, Community ROI, Incremental sales value, community, Word of Mouth